Thank you to the Southeast Concrete Masonry Association and their invitation to participate in a strategy planning session centered around expanding marketing and education programs. The SCMA board wanted to discuss how the checkoff startup could impact their programs' timing and logistics.I greatly appreciated the opportunity to be part of the conversation, particularly as it flagged several additional considerations as we get the checkoff infrastructure and governance set up. Key objectives of the CMU Checkoff include expanding programs at the regional level when there are national implications and ensuring that regions have the resources and tools to maximize the potential of region-specific programs.
We continue to wait for the Department of Commerce's announcement of the board of directors' appointees but I remain confident that it will be soon. With that in mind, here are a few quick updates and anticipations.
I will keep you advised as the launch timeline develops. As always, please reach out with any questions, ideas or thoughts you may have as we continue to move forward.